Media kit

Demographic Profile

Our readers range from classic restorers to fresh-off-the-showroom floor street-performance tuners and everyone in-between. Whether new to the world of Ford’s legendary ponycar or generational fans of the breed, our readers look to Mustang Driver as the go-to publication for news, product reviews, instructional articles, and lifestyle affinity stories that support and validate the real-world Mustang experience.


The Mustang world is a two-sided coin, with passionate owners and enthusiasts enjoying a symbiotic relationship with manufacturers and retailers who are equally passionate about product innovation and industry support. Mustang Driver serves as the integral link between the two by providing flexible, cost-effective, and results-oriented programs in a nation-wide forum that brings the entirety of the Mustang world under a unified banner.